Ken Wax and Associates has been creating customer-facing sales tools, programs and training since 1992. Ours is a practical, real-world focus -- we care most about what actually happens on sales calls to create desire and become a priority.   Our results-oriented solutions are tailored to the client's unique goals, challenges and competition.

We are based in Boston, Mass, and our work has taken us around the globe -- bringing new impact and competitive wins to thousands of salespeople and managers. 

CEOs, Executive Vice Presidents, Chief Training Officers and other levels of management have cited our measurable impact on direct and channel sales, and also on product launches.

We know how to work cross-departmentally and how to make it easy for clients. Our goal is simple: to meet and exceed expectations from both sales professionals and management. (For testimonials, click here.)

------

About Ken Wax

Ken has taught all over the world, and has written dozens of magazine articles on selling and advancing sales teams.  Many of those articles have been reprinted around the world and have been used internally to teach at both EMC and IBM. (For a selection of articles, click here.)

He is also a top rated speaker, giving keynote speeches for clients and at conferences on five continents (click here for quotes from speech attendees).

Prior to founding Ken Wax & Associates in 1992, his business background included senior sales and marketing management positions at Lotus Development, Graphic Communications, Software Arts, and in distribution with Ingram. Before that, he was a buyer for Macy's.

Ken and his associates have developed tactical workshops and sales tools for clients of all sizes, and have taught customer-centric sales approaches in a dozen countries.